CONVERGENCE OF SOCIAL NETWORKS AND PERSONAL HEALTH RECORDS

This audio report from iHealthBeat hits on a point we’ve been harping on for several months now. We believe that the power of the social networking idiom and web 2.0 technologies will drive adoption of electronic health resources.

The way that consumers share personal information and self-identify on the web via social networks — think about your profile on Facebook, LinkedIn, or Myspace, is really just a step or two away from how we’ll ultimately interact with our personal health information online — from a privacy and security standpoint, it’s in a way a matter of what lives “inside the gate” vs. outside of it.

Take a listen to the iHealthBeat report:
http://www.ihealthbeat.org/articles/2008/4/3/Can-the-Power-of-Social
-Computing-Drive-Up-Adoption-of-Personalized-Health-Records.aspx?av=1